New Business Development

In business, growth is everything, and new business development is the way to strengthen ties with existing clients while cultivating customers in other sectors. By looking at the organization as a whole and crossing the barriers between sales, marketing, customer care, and operations management. Through this process we help create cohesion that promotes efficiency which spurs expansion and capitalizes on growth opportunities.

 

• Developing New Revenue Streams


Through an audit of current assets and capabilities, clients are able to find ways to diversify their product or service portfolio to develope new streams of revenue. The goal is to capitalize on current assets to lower the investment required to enter new markets. The result is higher profit margins and new services for your customers.

 

CLIENT CASE STUDY  |  


Challenge: Increase student enrollment using current faculty and facilities


Gekko enterprise approach: Gekko designed a new set of course offering in related but highly specialized fields to Events Management, such as Advertising & PR. With a limited addition of faculty and using the current network of professors to recruit, 2 new degrees were offered by EMDI within 1 year from project start. Courses were also offered on a shifted schedule to increase capacity utilization of the same classrooms.


Client Value: Three-fold increase in tuition revenue within 2 years

 
 

• Feasibility Studies & Project Planning


Winning ideas die in the market everyday because proper due diligence is not conducted at the start. Gekko innovations helps companies focus ideas, build the project team and manage the risk of the venture through a detailed feasibility study of the market.


If the market holds profit potential a second step project plan is developed with the team. This project plan is your roadmap to help you navigate competitive landscapes, cross financial barriers and cash in on market opportunities.

 

CLIENT CASE STUDY  |  


Challenge: Help an entrepreneur evaluate a media company in Afghanistan for a management take over bid. Once the project was deemed profitable, Project Planning  began by forming a  management team, raise financing for the buy out and target new government contracts.


Gekko Enterprise approach: Through a series due diligence talks with the potential buyer and the current owner both off site an in Afghanistan. Upon approval of the  feasibility report, Gekko Enterprises designed the project plan, helped source additional investors and develop all the management controls to manage the activities and revenues of the newly acquired company.


Client Value: Successful take over bid approved by current owners, $1.5 million USD in debt and equity raised to cover the purchase. 

 
 

• New Market Entry Strategy


Growth is often the biggest hurdle to any business and is key in the age of emerging markets. Gekko Innovations will assess markets clients want to enter and provide them with the market intelligence to navigate any legal barriers, evaluate the competition and create winning corporate strategies.


 

CLIENT CASE STUDY  |  Challenge: Gain entry into N. African market and emerging gulf countries

Gekko enterprise approach: Identify strategic partnerships to split the set up costs in highly competitive market of long standing incumbent broadcasters.

Client Value: Dealer networks setup in 5 markets with retail presence in 8 key locations. Grew potential viewership market by 80 million viewers by entering in to these markets.


 
 

Project Management

Gekko will help your business deliver projects on time within budgets that adhere to our strict disciplines: tightly managing limited resources while diligently organizing the tasks and teams needed during execution. 

 

Axis Of Evil  |  

Challenge: Create a new platform for comedy in the Middle East and attract a new audience of young Arabs with an interest in English comedy about regional topics.


Gekko enterprise approach: Worked with the client to create a planning schedule of tasks and advised on utilization of web-based tools to create user generated content building viewership through audience participation. Additionally the micro site raised awareness about the tour schedule and retained residual value during the airing of the show.


Client Value: The first Arab American Comedy tour of the Middle East generating massive brand appeal for the broadcaster and sold out shows across 6 markets and +20 shows.  


 

 
 

Market Intelligence

Knowing the potential of your market and the needs of your customers is essential to build a successful product or service offering. Acquiring the market intelligence to deliver your quality brand requires an audit of market factors and customer expectations. Gekko offers this intelligence-gathering service to help companies achieve successful insights into market challenges and trends.

 

CLIENT CASE STUDY  |  


Challenge: Serviço Médio Permanente  S.A. (SMP) wanted a low cost method of broadening its customer base.


Gekko enterprise approach: A Market audit of competitive offerings and customers needs helped SMP indentify holes in the market for new service offerings. Once the customers were identified, innovative low cost direct market created a high impact result. “Don’t leave grandma hanging campaign”


Client Value: New revenue stream developed for ‘Rapid Response Service’ for elderly market. 


 
 

Team Building

"Kaizen" is the Japanese idea of continual improvement. Bringing this management philosophy to your work place can help bring teams together, increase productivity, develop new team skills or simply manage organizational changes through a smooth transition.


Gekko Innovations helps companies achieve their team building goals by working with senior management or HR to identify organizational objectives, then designing a tailored agenda to get your employees behind a unified vision. If requested, Gekko can also organize  team-building events and deliver the agreed agenda.


To find out about Gekko's training options contact us


 

 

Tailored Services

Sometimes innovation comes from thinking big, thinking differently or just talking it out… If you have something special in mind let us know. Working together might be the answer.


Let's talk...

 

CLIENT TESTIMONIAL  |  

 
 
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